PCB awards broadcast rights in Pakistan region from 2024-2026

The Pakistan Cricket Board (PCB) has announced that ARY and Tower Sports will hold the broadcast rights for all home international cricket matches from August 2024 through December 2026. This new deal, awarded through a transparent bidding process, comes at double the price of the previous contract.

Over the next 28 months, Pakistan will host 11 Test matches, including seven in the 2024-25 season, 26 One Day Internationals (ODIs), and 24 Twenty20 Internationals (T20Is). This also includes two three-nation ODI series.

Salman Iqbal, Founder and CEO of ARY Communications, expressed his excitement.

“Keeping in line with our commitment to bringing the best sporting events to your screen whether local or global. Now you will be able to watch some of the most exciting cricket on A Sports. We are positive that this will add to the growth of sports in our country," Salman said.

Duraid Qureshi, CEO of HUM Network, which owns Tower Sports, added: “We are excited to be broadcast partners with the PCB. The upcoming international fixtures’ calendar is very exciting and will give Pakistan fans a chance to experience some great cricketing action over the next couple of years with an action-packed schedule. This is great news for cricket fans and also exudes a positive image of Pakistan as a host to many nations across the cricketing fraternity.”

Salman Naseer, PCB Chief Operating Officer also welcomed the announcement.

“The awarding of broadcast rights for Pakistan region to the consortium of ARY and Tower Sports is a great news for Pakistan fans as we are set to host top cricketing sides of the world in the next two years," Naseer said.

“We appreciate our partnership with both ARY and Tower Sports and thank them for their support towards Pakistan cricket," he further added.