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PCB struggling to find sponsor for team

Players in England have no logo on their training kits

PCB struggling to find sponsor for team PHOTO COURTESY: PCB

The Pakistan Cricket Board (PCB) is struggling to find a sponsor for the side, after only one company showed interest during the bidding process.

The PCB’s last sponsorship contract, with a beverage company, has already expired, which is why the Pakistan squad, in England, has no logo on its training kits.

Alarmingly, the company that stepped up in the bidding process has valued the deal at only 30 per cent as compared to the previous contract.

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According to the PCB’s marketing department, the novel coronavirus (Covid-19) pandemic is a major issue by lack of interest from companies. Although, it must be noted that PCB also failed to attract sponsors for its new domestic cricket structure.

PCB is hopeful that they will get a sponsor on board before the beginning of the England series.

Players also gain from this sponsorship deal as they receive around Rs.450,000 in Test matches and Rs.225,000 in One-day Internationals (ODIs) and Twenty20 Internationals (T20Is).